ItNirman SEO vs Yoast SEO
Yoast SEO is the most established WordPress SEO plugin, with a strong free version. ItNirman SEO is a paid plugin with every feature in every plan. Here is what that means in practice, including where Yoast is the better choice.
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- Facts checked 21 October 2026
- Sources linked below
- Where Yoast wins, stated
Is ItNirman SEO a good Yoast SEO alternative?
It depends on what you need. Yoast SEO's free plugin covers editor analysis, sitemaps, breadcrumbs, basic schema and llms.txt, and it is the most widely used SEO plugin in WordPress. Several things are Premium only, including the redirect manager, extra schema and AI tools.
ItNirman SEO has no free tier, but nothing is held back: the redirect manager, 26 schema types, Search Console, GA4 and Bing reports, keyword rank history, a 40+ check site audit and AI-crawler controls are in every plan. It does not have AI writing tools, and its community is much smaller.
- Free version
- Yoast: yes. ItNirman SEO: no
- Paid price (1 site)
- Yoast Premium: $118.80 / year. ItNirman SEO: $59 / year
- Locked features
- Yoast: some. ItNirman SEO: none
- AI writing tools
- Yoast Premium: yes. ItNirman SEO: no
- Reports and rank tracking
- ItNirman SEO built in
What You Get With ItNirman SEO
One licence, nothing held back. Single and Business differ only in the number of sites.
A smarter editor
25 live on-page checks, several focus keywords, search-intent analysis in English and Bangla, and a Google-style preview as you write.
Schema without code
26 schema types, a visual builder with up to 50 templates, and automation rules that apply them for you.
Ready for AI search
llms.txt, allow or block rules for more than 50 AI crawlers per company, an AI Reach Tracker, and answer-engine checks in the editor.
Reporting in WordPress
Search Console, Google Analytics 4 and Bing data, a daily Keyword Rank Tracker, 90-day position history and Google index status.
Site health on autopilot
A 40+ check site audit with a Fix first list, weekly auto-runs, link health, a Link Assistant and a content-freshness check.
Technical SEO that just works
A redirect manager with regex and 301, 302, 307, 410 and 451, a 404 monitor, automatic 301s when a slug changes, IndexNow, and News and Video sitemaps.
ItNirman SEO and Yoast SEO, Feature by Feature
Facts as of 21 October 2026. "Not listed" means we did not find it on Yoast's own feature pages; it may still exist.
| Feature | ItNirman SEO | Yoast SEO (Free and Premium) |
|---|---|---|
| Price and licence | ||
| Free version | —No | Yes |
| Paid price for 1 site | $59 per year | Premium: $118.80 per year, excluding VAT |
| Several sites | $119 per year for 5 sites | One subscription per site; bulk discount available |
| Features held back for a paid tier | None, every plan has everything | Yes, e.g. redirect manager, extra schema, AI tools |
| Writing in the editor | ||
| Live SEO and readability analysis | Yes | Yes |
| Search intent analysis | English and Bangla | Not listed |
| More than one focus keyword | Yes | Premium: up to 5 keyphrases |
| Google-style snippet preview | Yes | Yes |
| Bulk meta editor | yes, with CSV import and export | Free bulk editor; CSV in Premium |
| AI writing and optimisation tools | —No | Premium |
| Schema | ||
| Structured data | 26 types, visual builder, automation rules | Basic schema free; more types in Premium |
| Technical SEO | ||
| XML sitemaps | Yes | Yes |
| Redirect manager | Yes | Premium |
| 404 monitor | Yes | Not listed |
| IndexNow | Yes | Premium |
| AI search | ||
| llms.txt | Yes | Yes |
| AI-crawler rules | 50+ crawlers, allow or block per company | Bot blocker for AI crawlers, Premium |
| Track which AI crawlers read your pages | yes, by name only | Not listed |
| Reports and tracking | ||
| Search Console, GA4 and Bing reports in WordPress | Yes | Not listed |
| Keyword rank history | yes, daily | Through the Wincher integration |
| Site audit | 40+ scored checks | Not listed |
| Ecosystem | ||
| Active installs | New plugin, small community | More than 10 million |
| WordPress.org listing | —No | Yes |
| Content analysis languages | English, search intent also in Bangla | More than 20 languages |
Yoast Premium also includes Local SEO, Video SEO and News SEO. ItNirman SEO covers local business schema, a video sitemap and a Google News sitemap in the plugin itself. Yoast also offers a higher AI+ tier; check Yoast for its current price.
The Honest Version
Choose ItNirman SEO if you…
- want every feature in one plan, with nothing locked
- want Search Console, GA4 and rank data inside WordPress
- need control over AI crawlers and want to see which ones read you
- write for Bangla-speaking searchers
- prefer a plugin that sends only a daily licence check
- manage up to five sites on one licence
Choose Yoast SEO if you…
- want a capable free plugin and do not need Premium features
- value the largest community, tutorials and integrations
- need content analysis in many languages
- want built-in AI writing and optimisation tools
- need a plugin your team or clients already know
- are happy to buy one subscription per site
The Cost of One and Five Sites
Prices in each vendor's own currency, per year, excluding VAT. We have not converted currencies.
| Feature | ItNirman SEO | Yoast SEO Premium |
|---|---|---|
| 1 site | $59 | $118.80 |
| 5 sites | $119 on one Business licence | 5 subscriptions: $594, before any bulk discount |
| Included | Every feature, updates and support for the term | Premium plugin plus Local, Video and News SEO, and Google Docs add-on seat |
| If you stay on the free plugin | Not available | $0 |
Yoast renewal prices can change; the vendor says some customers will see an increase. Check Yoast's pricing page before you buy.
Moving From Yoast SEO to ItNirman SEO
- Test on a staging copy. Addresses ending in .local or .test never use a licence slot.
- Run the importer. Under ItNirman SEO → Tools, import from Yoast SEO. Titles, descriptions, focus keywords and social overrides come across.
- Check key pages. Compare titles, meta descriptions and schema on a few important pages, and open /sitemap_index.xml.
- Deactivate Yoast. A warning shows while two SEO plugins are active, to prevent duplicate tags. Deactivate Yoast when you are satisfied.
Yoast Premium features that ItNirman SEO does not copy, such as AI writing tools, will not carry over. Keep a note of anything you rely on before you switch.
ItNirman SEO and Yoast SEO, Answered
Every feature, grouped by job.
Is ItNirman SEO free like Yoast SEO?
No. ItNirman SEO is sold as an annual licence and has no free version. Every feature is included in every plan, so the price depends only on the number of sites.
Can I run ItNirman SEO and Yoast SEO together?
It is not recommended, because two plugins output titles, meta tags and schema and the result is duplicates. ItNirman SEO shows a warning while another SEO plugin is active. Import your data, then deactivate Yoast.
Will I keep my titles and descriptions if I switch from Yoast?
Yes. The importer brings titles, descriptions, focus keywords and social overrides from Yoast SEO. Test on a staging copy first and check important pages after the import.
Does ItNirman SEO have AI writing tools like Yoast Premium?
No. ItNirman SEO's AI features are about search visibility: llms.txt, AI-crawler rules, an AI Reach Tracker and answer-engine checks in the editor. It does not write or rewrite your content.
Which is cheaper, Yoast Premium or ItNirman SEO?
For one site, compare $59 per year for ItNirman SEO with $118.80 per year for Yoast Premium, in each vendor's own currency and excluding VAT. For five sites, ItNirman SEO's Business licence is one licence, while Yoast sells one subscription per site. If you only need the basics, Yoast's free plugin costs nothing.
Sources and Date
Every Yoast fact above comes from a page you can open. ItNirman facts come from our own product pages.
Facts checked on
- Yoast SEO Premium product pagePremium price, sites per subscription, what is included
- Yoast pricing announcementPlan changes, renewal notes
- Yoast features overviewWhich features are Premium or free
- Yoast SEO on WordPress.orgActive installs, free features, version
- ItNirman SEO product pageItNirman SEO features and counts
Found something out of date? Tell us and we will correct it and change the date.
Try ItNirman SEO on Staging
Import from Yoast on a staging copy, check your key pages, and switch only when you are happy.